Olivia Cross is the Digital Marketing Manager at Dunlap Bennett & Ludwig. In this capacity, Olivia is responsible for visualizing, constructing, and posting content on the website that strategically captivates client-based audiences and strategizing effective methods to share and connect across multiple pages on the firm’s website. She is also responsible for developing, implementing, and overseeing long-term digital marketing campaigns as well as short-term advertising techniques, enhancing brand awareness, driving traffic to the firm’s website, and generating leads.
Olivia has 3+ years of experience in the legal market vertical. After undergraduate school at Radford University, Olivia taught as a preschool teacher. She worked in that capacity for several years before she realized that she could take her love of teaching and writing into a new vertical space. She has worked at DBL in various departments including Client Services and Trademarks, building depth to her knowledge base and a firm understanding of the legal profession and how to build strategies to maximize market opportunities.