CONTACT US

"*" indicates required fields

Name*

Episode 74: S7E10 – Five Steps to Marketing Success

  • By dbllawyersv2
  • November 22, 2022
  • Season 7

What is the best method for achieving success in your next product launch?

On this episode of the Blackletter podcast, Tom Dunlap speaks with Will Russell about the product launch strategies practiced by his company Russell Marketing. In this first session of their three part interview, Will discusses his agency’s approach to launching a product and overcoming challenges that are common in the marketing business. Each product comes with one shot at a launch – but many variables which could determine its success. Fortunately, Will’s five step system uses data to measure to predict potential challenges and resolve them proactively.

Listen to the episode to hear more about Will’s approach to digital advertising, and stay tuned, as next week Will shares his insights on what makes some crowdfunding efforts successful while others miss the mark.

Links: 

Product Launch Marketing

Intern Program

As part of our effort to recruit, develop and retail the best and brightest attorneys, Dunlap Bennett & Ludwig offers a summer intern program for promising law school students who are looking to work as part of an innovative and incredibly successful team. With a global team of lawyers, selected candidates are able to work on high level projects in a collaborative space.

Paralegals and Legal Support Staff

At Dunlap Bennett & Ludwig, our team of paralegals and staff work together collaboratively along side our attorneys toward a common goal. We have created a positive work environment where our paralegals and legal assistants work to successfully reach firm-wide goals and support each other to combine individual strengths to enhance team performance. They regularly assist our attorneys with organizing and maintaining files, conducting legal research, and preparing documents.