Everyone is familiar with defamation cases against individuals, when someone is the victim of a false and defamatory statement or statements. In the business world, business defamation is actually quite common among and between competitors. For instance, an advertisement that is both false and defamatory and that is also suggestive regarding a business competitor can be the subject of business defamation. Additionally, statements on the Internet about a business – either expressed or implicit – which are false and defaming statements can result in business defamation that can severely and negatively impact someone’s business and reputation. Internet defamation of character is as easy to spread as posting blog entry, a Facebook update, a rating submission, or a forum comment.
A company’s business reputation and its customer relations can often be far more valuable than its actual assets, and defamatory comments made by a competitor or a disgruntled customer can bring substantial harm to a company. Our litigation team constantly re-evaluates the client’s risks and benefits during the course of litigation, re-assessing settlement and litigation strategies on an ongoing basis as additional facts are discovered. We also understand that, particularly in the online context, removal of the libelous comments from the public eye can be as important as financial recovery.
Our litigation team has significant experience litigating and resolving libel and slander disputes in a number of contexts and industries, from professional and personal services to telecommunications. We bring that experience to the table through all stages of the dispute resolution process, from initial case evaluation through settlement efforts and ultimately trial.